What Your Real Estate Agent Should be Doing to Sell Your Home


How good is your realtor?

Smart home sellers know there’s a whole lot more needed from a realtor than putting a sign in the yard and waiting. (Click to Tweet) As a seller, you deserve a lot more than this.

Getting a real estate license is the easy part, selling homes is a completely different game. Let’s look at what your real estate should be doing if you want your home to sell.

Perfectly Pricing Your Home

Providing the correct price point is the most important thing that your real estate agent will do to make sure your home sells. The best real estate agents have built a reputation on accurately pricing homes, rather than telling you what you want to hear.

Creating A Killer Campaign

Your home needs great marketing so it appeals to as many people as possible. This should include great pictures of your home from numerous viewpoints, as well as a video walk through.

An outstanding marketing campaign will also have a floor plan and feature sheet, and do more than just utilise multiple listing services. Today’s buyer is likely to find their dream home online and your realtor needs to take advantage of the many online opportunities.

Bring Better Buyers

Anyone may be interested in purchasing your house, but not everyone will qualify for a mortgage.

A good real estate agent will ensure buyers are pre-approved for a mortgage. This way they aren’t wasting time on offers where the financing will not be forthcoming, and potentially losing another buyer.

Terrific Character Traits

If you want your house to sell, these are the traits you should look for in a real estate agent:

  • You need to be able to trust them, and so do potential buyers
  • Professional manners and presentation, because they’re representing you
  • You need a strong negotiator you will always keep your interests at heart
  • A creative marketer with has a comprehensive marketing plan
  • Knowledge of your area and experience with proven results

When you find a real estate agent with these characteristics, the likelihood of your house selling skyrockets! Did you know that 7% of real estate agents complete 93% of real estate transactions? You want one of the 7% working for you!

It can be stressful selling a home. So, find a top-notch real estate agent who can ease the burden and ensure you have a successful outcome.

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